Length: 30 minutes
PPC advertising can be an overwhelming endeavor to jump right into. Without understanding why certain words cost what they do, many people grow frustrated not knowing what to expect from their advertising expenses.
Take the guesswork out of pay-per-click advertising. Learn from our PPC agency specialists what factors determine costs per click so you can confidently enter this industry.
From our webinar you will learn:
- How the rules of supply and demand affect costs
- What determines Quality Score
- Exceptions to the rules